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Web 2.0 a Poo Sandwich?
net savvy Web 2.0 a Poo Sandwich? Some say “Web 2.0” is just the latest meaningless buzzword in a long list of internet hyperbole. But Matthew Buckland argues that such labels can be useful. A...
View ArticleThe internet goes from free to fee
If only the internet had been invented by a businessman. It’s a common lament of internet publishers who are buckling and wheezing under the financial strain of running unprofitable websites
View ArticleAd Dynamo: A plucky Google David-and-Goliath story?
By far the biggest contender to the online revenue stream for advertising would be the Pay-per-click model, largely dominated by Google’s famed contextual advertising network: AdSense. Companies love...
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